To me it is preparedness after it became clear that there was widespread community spread. There was a weird lack of contact tracing, folks were (and as recent at two weeks ago) not asked where they came from, no test or even asking for symptoms (unlike e.g. during the ebola outbreak).
A number of countries initiated these measures and increased preparedness and among the community there was a sense that CDC and other agencies were starting just that. But then there was quite a bit puzzlement among my colleagues that have been travelling. And then it became clear that even countries who were producing the test kits were not stockpiling them. Manufacturers of PPE have reached out and asked whether they need to ramp up production but got no response (sure there are also financial interest there, but it shows that there was no concern as of yet).
Structurally, it also showed that many lacked a decent pandemic response team. The US dismantled theirs, Germany assembled theirs end of February.
And this goes to my general point, pandemic response needs to become a regular element of public health and an ad hoc assembly late in the game is likely not going to cut it. Regarding swine flu, there was a pandemic in 2009 resulting in 100-500k deaths. Any good response will look overprepared, because that is what they have to be.