How emotions are associated with colours and why certain people love / attracted toward certain colours ?
Is it because we started seeing colours when we were evolving .
We also started analysing colours when we born .
and since then we have seen open spaces full of sun light and other bright lights and we have also seen closed spaces with dark colours . We have seen red colour in blood and if spilled somewhere , indicated that someone of our species has been harmed , making us alert .
So we were programmed to act in certain way when we see colours and hence our evolution has occurred with certain hormones making our emotions to flow while seeing colours .
Now these are embedded in our brains and brain memorized those colours and incidences associated with them .
Sometimes associations are acquired after birth hence associated with some of our personal incidences .
So when we see certain colours we feel emotions as the memory triggers those specific emotions .
As red increases focus because it triggers alertness because red associated with danger .
Light blue , a colour of openness fills us with many thoughts and is relaxing , so enhance creativity .
Our conscious memory is formed by parts like amygdala , involved in emotional learning and prefrontal cortex and hippocampus associated with the consolidation and retrieval of emotional memory .
But this association of colours and emotions is due to the subconscious memory . Like perirhinal cortex , partially involved in conscious memory and also in ( mostly conceptual ) unconscious memory . There are many different parts which are associated with subconscious memory formation with colours .
Hence our emotions by seeing colours is due to subconscious memory .
.: Why we love colours .?
Is it because the colours are associated with different incidence so triggers different emotions .
The people who love certain colours , actually love the subconscious feeling associated with the colours .