I live with the clear, rigorous construction of rational numbers ("fractions") using equivalence classes for very long; this construction is obvious and intuitive to me. OTOH, I realize that it is not fit to school children. I also know many intelligent adults who think that math is just "following the rules", which I think is the outcome of poor presentation of mathematical concepts in schools. So, I wonder what justifications/explanations of these "rules" for school children are there, if at all.