Thank you for your suggestions.
I have designed my primers based on general primer design laws e.g primers 18-22bp, 50-60% AT pairing, annealing temp of 55 degrees, ect ect.
I have used a blast search to see the hits, and my top hit with 100% is the gene i am looking to amplify, however, this did not happen.
I have been using gradient PCR from 50-62 degrees to find the optimal temp, but this has still given me the wrong amplicon. I have also tried altering the primer concentration and Mg concentration but with no success.
I think the next thing would be to design another set of primers, but its just seems strange as to why these primers are not working.....