"Different authors" and "many theories" don't tell me too much. Aside from AQUAL, PCG, TeVeS, one can also peep into 'Alternative theories of gravitation' in Wikipedia and find others. Discussing WHO PREFERS WHAT - either change in inertia or change in gravitational interaction - is also not very fruitful, because science is neither a question of personal taste nor a question settled by a Parliament majority (though, unfortunately, the current mainstream resembles this ruling party very much ). If one just chooses, say, a law of gravitation to be SUCH&SUCH, it doesn't mean that we have got a theory, even if it describes the observations. This is NOT first principles. Those extra fields that one can find in most of the alternatives (including the covariantized MOND) are hardly better than dark matter. Actually, it is just it that those fields describe.
The first principles could be the principle of relativity or the principle of equivalence, then they could lead to the geometrization... But since the way it was done in GRT caused the descrepancies on the galactic scale, and, consequently, the introduction of huge dark matter with the property of non-observability, it means that there is a need for another set of principles. By the way, the anisotropic geometrodynamics which I mentioned before uses equivalence first and relativity only afterwords and only as a limit case. That is, it starts with the world full of gravitating masses and only then looks what would be if there is no masses. And not vice versa as it is usually done. It seems logical and attractive, especially when I find no DM in the end. The law of gravitation has also changed there, but not because the author decided that it should be 'like that' or used the observations. It just TURNED OUT that it SHOULD be slightly different in a specific manner, if we follow the line of speculations stemming from the chosen first principles. The cH coincidence is explained there too.